Sep 012014

Hello and welcome to another post showcasing and identifying items Prince George has worn. We’ll go in reverse chronological order, starting with today’s ID of the sweater George is seen wearing on the cover of Woman’s Day New Zealand.

Woman's Day NZ Facebook Page

Woman’s Day NZ Facebook Page

If you look in the upper right corner you can see a picture of HRH captioned with the phrase “Having a Ball!”   In the photo Prince George is wearing a sweater by The White Company, a store where we know Kate has shopped.


More accurately, it is from the retailer’s Little White Company line. George is wearing the ‘Crab Motif Sweater,’ a piece that is no longer available. Here is more from the product description:

Our in-house designer has combined Wintery fair isle prints with cute Summery crabs to make this adorable knitted jumper a great layering piece all year round. We’ve highlighted the bright cobalt blue stitching in the hemline by matching to the button stitching on the shoulder placket. Available in ecru. 100% cotton. Machine washable.

The sweater originally retailed for £28, about $45 at today’s exchange rates.

The White Company was started more than twenty years ago by Chrissie Rucker, MBE*, when she was “unable to find well-designed, beautiful quality bed linen, principally in white. The arrival of her first child prompted the creation of The Little White Company, a range of children’s and baby’s clothing, bedding and toys.” (Member of the Order of the British Empire, awarded for “significant achievement or outstanding service to the community. An MBE is also awarded for local ‘hands-on’ service which stands out as an example to other people. More here.)


Next, a piece George was seen in when out for a walk with Nanny Maria last week. It was a cool, damp day and George was well protected in his Hippychick All in One



This is the Hippychick Shell, there is a fleece version in this same color scheme, but I think that would have been too warm, even with the stiff breeze. Both versions are waterproof and windproof, huge assets when trying to stay warm and dry, no matter your age. Here is how the All in One Shell is described:

  • Made from the very highest quality Teflon coated nylon…
  • Fully adjustable Velcro tabs on the hood, wrists and on the elasticated waist.
  • On the 12-18 and 18-24 month sizes, the ankle features elastic stirrups.
  • They don’t just look good, they are also incredibly practical and can be wiped clean or machine washed. These All in Ones are generously sized to ensure that they can fit over other clothing, so you can take your children out and about, whatever the weather!

Hippychick has posted a cute video on You Tube about their waterproof all in one products.



Prices for the shell version we believe George is wearing start at £28.50 for Size 12 – 18 months.

Hippychick is family-owned and operated, started by Julia Minchin in 1999, husband Jeremy Minchin joined the company in 2001. Here’s more from their About Us page:

Despite now employing 24 people (many of whom are mums with young children), and supplying everyone from Harrods to Asda, we remain totally committed to our original values – to discover and develop products that are truly useful and make life easier for parents.

In the US some Hippychick items can be found on Amazon; I am working on getting specific info for other retailers and will update the post as soon as I can.

NOTE: While recent photos have been posted in other blogs, on Facebook and on Twitter, we do not have licensed rights to them and are unable to share any here. Our apologies for the lack of current pictures of Prince George, hopefully HRH will be out and about soon!



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